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December 10, 2012

Opportunity Analysis Report

Opportunity Analysis Report for new Chinese eating place Prepare for ROBERTA QUERIN      Prepared by Benli Lu Date: 16 April administrator summary Building a new venture is not just decided by the entrepreneurs stem and passions. It postulate to be assessed and screened because it can cause railway line bankruptcy if there is no sound analysis. This report aims to clear whether the theme of starting a Chinese eatery in Coffs reserve is feasible or not. It covers the description of the venture and innovation, the analysis of patience and grocery, analysis of competitions, assessment of entrepreneurs. And the next step for the starting business is also mentioned. The new Chinese restaurant will be open in the small square along the primary(prenominal) street in Coffs Harbour. It will provide the food that chosen care estimabley from the cities in south of China. This idea is innovative because it suites the fond trends and demographic trends that more and more people require ruddy food and the aging problem occurs. However, this is only an idea; it needs to be carefully assessed if it wants to be an opportunity.
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The analysis of industry and market shows that it possible to open a new Chinese restaurant in Coffs Harbour. The restaurant and catering industry is going through with(predicate) a good time, and Chinese food has exploded in popularity in Australia. Furthermore, the market for the new Chinese restaurant is targeted the economic crisis and middle income groups in Coffs Harbour. Apart from the feasibility of business, it is also necessary to analyze the competition in that area. Through evaluating each fraction of industry structure, threat of entry, barging power of suppliers and buyers, threat of substitutes, the competition from different restaurants is very serious. To find the competitive advantages, SWOT analysis should be used in this report so that the entrepreneurs can fall upon the strategies according to the competition and SWOT... If you want to get a full essay, order it on our website: Orderessay

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