Running Head PerceptionsPerceptions Perception is one of the factors which influences effective interpersonal communication and helps a person to acquire experience some phenomena and events . Perception can be described as the dish up of integrating new information with previously held association base on the prier knowledge activated at the time of touch . J Wood (2003 describes perception as dynamic explaining that affectionate environment is changed and people perceive information and events influenced by these changes . In other words , our perception is not static and boggy but active and changeable . New environment and knowledge provides a basis for the interpretation of incoming information in a different way , and permits inferences to be made or so unstated aspects of the input Perception is subjective because information is sensed by a person with certain values and norms , influenced by his /her background and world views , date and culture , expectations and social roles (Wood 101-102 . Persons look at sense of new information by matching it with essential codes , then integrating it with the activated social knowledge . by and by the lectures , I view my neighbors differently taking into account their age and culture . For a long time , I perceive them as unfriendly and cold people , ignorant and natural . My neighbors be an old couple coming form the cold East .

In a time , I understand that age and their culture have a great bear upon on my perception of them . I became friendly to them and found that they are lovely and kind people who do not exhibit their emotions in public . This example shows that our perception is selective and influenced by personal values and views (Wood 80 . We perceive events and information by means of in the light of out culture and age . both person should take into account occupation class localization principle , age , nationality and culture , cognitive abilities of a person (Wood 80-83 . The knowledge stored allows persons to make sense of specific new situations by modify interpretation of them in terms of the general informationReferencesWood , J .T (2003 . social Communications . Wadsworth PublishingPAGEPAGE 1...If you want to get a full essay, determine it on our website: Orderessay

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