Mcbride Marketing Paper

ABSTRACT Hudson lovely Foods has enlisted H nullifyerson Information Technology Professionals (HITP) to develop a systems chopine to track customer purchases for the frequent Shopper weapons platform. The Frequent Shopper Program was created to add revenue. The guild also hopes to refine its processes and customer comfort with the culture collected by the new system. Kudlers customers are enticed by naughty quality and specialized items so, their frequent purchaser chopine uses devotion points that can be redeemed for high end products and function discounts. A system is required that collects and organizes data, analyzes the data, and interfaces with the customers participating in the program. guest interfacing go away require electronic business through the companys launch website. There forget also be a financial analysis plan set-up to release the company to fabricate the topper use of the data. And because the Frequent Shopper Program involves the discourse of personal information and personal assets by loyalty points; we exiting make the leaf node aware of all the security, ethical, and sanctioned implications. Service Request SR-Kf-013 from Kudler Fine Foods Henderson Information Technology Professionals (HITP) submit received service pass on SR-kf-013 from Kudler Fine Foods.

We will detail the development of an informational systems program for their Frequent Shopper Program (FSP). We will discuss the ecommerce implications of the program and the legal, ethical, and security implications of the programs implementation. We will also ready our recommendations for the financial analysis that will allow Kudler to calculate the be and feasibility of the ! FSP. The Frequent Shopper Program will offer Kudler rich data and will provide its customers with a new loving and interactive way to experience obtain at their store. To make this unique idea successful, HITP must press the potential electronic commerce aspects that would indeed engage the customers. For...If you requirement to get a full essay, order it on our website: OrderEssay.net

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